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TI Partners delivers solutions using four main routes for growth in the European market:
- Entry into new markets
- Strategic management support for management buy-ins
- Finding and building corporate and strategic partnerships
- Implementation of business plans informed by public sector priorities
Market Entry programmes
We apply our industry specific knowledge and our partnering programme experience to assist clients to develop their business outside domestic markets. We have found this type of programme is particularly effective for professional service businesses.
Examples:
Financial services
We have worked on behalf of an Asian private investor, for whom we developed a business plan to create a business in a new financial product area. The client was enabled to decide whether to proceed to establish a new business in the financial services area at a fraction of the cost had the client hired a team of full-time professional staff.
Legal affairs
Our London and Stockholm area offices have been working successfully with one of the most highly-regarded US securities litigation law firms to establish a European institutional client base. The preferred method is to approach key institutions, typically with a public sector heritage, on an individual basis with tailored documentation and explanation.
Innovative Garden Systems
We have been working since 2007 with a US supplier of innovative container garden systems, developing sales channels in the UK and exploring the education sector’s interest in using the system as a practical teaching tool.
Management buy-ins/buy-outs/start-ups
We have supported, with strategic management input and our own capital, buy-ins involving biomedical and clinical research (London Area Office) and PR for technology businesses (Stockholm Area Office).
One of our recent mandates was for a Paris-based PR house, specialising in new fashion designers, for whom our London and Stockholm area offices jointly provided commercial strategy and financial control services from start-up five years ago until their recent merger to become part of a larger European PR group.
Corporate and Strategic Partnerships
The building of corporate partnerships is at the heart of our service. We engage directly from concept through implementation, to enable our clients to grow their businesses without either substantial increased overhead or acquisition, while mitigating the loss of full control.
We implement practical programmes through effective corporate partnerships between companies who offer technically proven, new products and/or new services, and companies, usually in other countries, who offer channels to market.
The thrust of our activity is to create a strong commercial framework to support successful investment by our clients in new technology and/or new markets.
Partnerships may take various forms, such as:
- sales and distribution agreements
- commitments to use capacity
- reseller agreements, or licensing arrangements
Example:
One of our earliest projects was on behalf of a North American satellite operator looking for sales representatives in Northern Europe. We identified and closed sales and support agreements with major technology companies in Scandinavia and the Benelux.
Our client’s ability to demonstrate a service support network across Europe played an important part in the valuation achieved in the client's Initial Public Offering.
Implementation of business plans informed by public sector priorities
We particularly look for commercialisation opportunities arising out of public sector research projects, (often European Union sponsored), which have raised awareness of a particular issue, by identifying and working with commercial partners to implement business plans based on outcomes from such public sector projects.
Example:
Our Cologne and London area offices are working with a leading Brussels-based audiovisual archive digitisation specialist to further develop its rapidly-growing international business by exploiting the market awareness raised through an EU research project under the EU’s Framework Programme 6.
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